National Senior Sales Leader
  • Cincinnati, OH
  • February 5, 2019

Accomplished, consultative sales leader with the ability to leverage disciplined financial and syndicated data acumen with market intelligence to deliver on sales strategy and drive growth. Capacity for effective and efficient communication across all levels of personnel, establishing and maintaining professional working relationships, providing growth opportunities, developing accountabilities, and celebrating accomplishments.

New Product Development and Innovation, Retailer and Wholesaler Relationships, Team Building and Development, Creative Thinker and Risk Taker, Organizational Skills, Attention to Detail, Superior Negotiator, Confidentiality and Tact

Phone Number
Field #1


BA, Organizational Communication @ California State University, Stanislaus
Aug 1986 — May 1991


Vice President (VP) National Sales, Total Beverage Alcohol, Kroger Sales @ Constellation Brands
Aug 2007 — Feb 2019

Directed a sales organization of 16 Sales and Customer Solutions employees across Beer, Wine and Spirits, managing CBIs largest adult beverage customer, $577M and 12.3M cases in sales.

• Analyzed category trends, shared insights, industry evolution and forward-thinking opportunities via frequent and consistent business rhythm with Kroger corporate leadership and Adult Beverage leadership.
• Integrated sales planning with Wine and Spirits Sales Business Units, Beer Sales Business Units, Fine Wine, Spirits, Brand and Shopper Marketing, and Beer, Wine and Spirits Wholesalers to establish goals and develop plans to exceed.
• Provided career pathing direction and put people in situations where skills could be leveraged, and career goals achieved.
• Ensured investments provided strong ROI, while delivering against annual volume and spending plans, implementing strong financial discipline while managing a $6.5M annual non-price budget.

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