- Santa Barbara, CA, CA
- April 12, 2023
A dynamic and widely respected wine supplier in the West Region with over 20 years of industry experience.
In the last decade, I’ve successfully represented Zaca Mesa, an historic estate-grown portfolio of Santa Barbara County Rhone varietals, during a long-term change in their go-to-market strategy. As a highly visible supplier in the winery’s key distribution markets, I was awarded 3 SGWS supplier awards while growing depletions 114% in the region between 2013 and 2016. I served additional functions for the winery, including ambassador duties in the field, providing input on marketing decisions such as rebranding and line extensions, and leveraging distribution business with DTC opportunities.
At Miller Family Wine Company, I’ve represented a 5th generation California farming family’s transition from historic vineyard founders and owners to producers of a diverse commercial wine portfolio ranging from luxury estate wines to commercial premium brands. In 4 years in the West Region, I've managed new distributor launches, integration of newly acquired brands, distributor consolidation, and a rapidly expanding portfolio, while growing NSR over 117%.
I'm seeking a region or national opportunity in fine wine, and look forward to connecting soon!